BA in Liberal Studies with a Concentration in Entrepreneurship (ENT)

The Entrepreneurship concentration is designed to find and nurture the entrepreneurial spirit and support innovators who seek to create and develop organizations that creatively solve real-world problems. Courses help students identify their visions for transforming themselves and the world while gaining hands-on experience.


Our faculty guide students in identifying a problem, applying a business model to the solution and assessing the feasibility of ideas and proposals. The program is designed to provide students with a broad, yet practical understanding of the complex issues involved in creating a business or organization. Entrepreneurial ventures impact social change because of the contributions they make to economic health, community development, and society at large.

This concentration is ideal for people who wish to launch any type of entrepreneurial venture whether it focuses on business, arts, health, social change, etc.



This concentration is built upon the foundation of a core of innovative courses in entrepreneurship, business planning and development, and new venture projects, to traditional courses in ethics, budgets and finance, and marketing. Courses from other disciplines such as studies of advertising or media, global studies, and multiculturalism, are used to enrich the concentration. Students are encouraged to use independent studies and internships to focus the major in areas of specific interest regarding personal and professional goals.

In addition to the BA degree requirements, students pursuing any concentration must complete a minimum of 30 and a maximum of 60-quarter units with at least 24 upper-division units completed at AUSB.

Students are strongly encouraged to complete several of the following courses (chosen in consultation with an Academic Advisor):

  • Entrepreneurship
  • New Venture Project
  • E-Business & E-Commerce
  • Business Planning & Development
  • Business Finance
  • Business Ethics & Social Responsibility
  • Strategic Marketing
  • Leadership & Project Management
  • Sustainable Business Practices
  • Public Policy
  • Global Economics
  • Human Resources & Legal Issues

Students may choose from the following related courses to complete their curriculum:

  • Social Media
  • Public Speaking
  • History of Globalization
  • Group Dynamics
  • Conflict Management